Sunday, July 09, 2006

Afghanistani Fashion Show

Zolaykha Sherzad and Isabella Ghidoni held a fashion show in Afghanistan the other day. There's a whole article on the Beeb about how amazing an event it is. Is it though? Why is it amazing that women of any culture would be interested in the lastest and greats "looks" that would be available to them. The assumption that if you wear burka that you cease to care about how you look seems as if it requires a certain naivity. What they fail to realize is that fashionable clothes aren't worn to attract men as much as they are to show off to other women. At least that's my theory.

It does open up an important question in my mind though... Do emerging markets actually care about design? Is that their perception of what design is involved this kind of run way bonanza acesssible only to the rich and wealthy.

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